is a project that came from the need to transmit an intuition through visual communication.

The illusion of the video represents the idea and makes that moment eternal.

The need to arm an idea comes from the attempt to protect the creative moment, that point it out.

It also comes from the need to realise it, giving back to Art the possibility of waking an emotion in its fleeting.

That emotion became irresistible and persisting and it is the passion that moves us.

With VIDEO ARMS IDEA we realise artistic videos, testimonies and documentaries going against commonplace rules of performance.